Tag Archive | "websites"

Are Keywords the Only Ranking Factors?

Friday, November 6, 2009

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   Written by: Eric Gerds

Are Keywords the Only Ranking Factors? I’ve spent six articles talking about keywords for websites; however the question needs to be asked: are keywords the only factor that impacts the ranking of a website? The answer is no.  Keywords are the foundation for getting a higher ranking on search engine results pages, but they are not the [...]

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The Three Easiest Marketing Decisions

Wednesday, November 4, 2009

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   Written by: Susan Tatum

The Three Easiest Marketing Decisions One of the most interesting things about marketing is that it constantly offers a multitude of choices and options. There’s never a lack of things to try or things to improve. Sometimes that leads to paralysis. Marketers and business owners just don’t know what to do next. But some decisions are really no-brainers. [...]

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Tech Marketers & Social Media: What to Perfect Before You Jump In.

Tuesday, November 3, 2009

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   Written by: Susan Tatum

Earlier this week I sat in on a presentation by Laura Ramos of Forrester Research. Her topic: Social Media: Where Should B2B Marketers Begin? Her answer: Get your online basics right first. According to Ramos, B2B marketers – including technology firms – are falling behind in three areas. Our experience supports her findings. 1.Websites. Forrester studies show that B2B [...]

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Technology Marketers – Why You Need an Internet Marketing Strategy

Tuesday, November 3, 2009

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   Written by: Susan Tatum

This article was first published September 28, 2007 on the Tatum Marketing blog I was reminded again this week as I looked at yet another new client’s poorly executed website that even some technology companies are failing to take internet marketing seriously. And these are people who really should know better. Paul Christ has a very good [...]

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