Clicks 'n Conversions Blog

Does Your Website Look Better Than It Really Is?

Does Your Website Look Better Than It Really Is? If you read this blog regularly, you may be tired of seeing me go on and on about building a better technology website; but there’s a very good reason for it. Most business technology websites suck. And that’s not just my opinion. There’s plenty of independent [...]

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Checklist for Creating More Effective Web Conversion Forms

Checklist for Creating More Effective Web Conversion Forms In a perfect world, there would be no need for web conversion forms – no need to request (demand?) those bits of contact information before allowing visitors to download information, request a demo, or take your software for a trial run. In this perfect world, your website [...]

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What Web Analytics Can Tell You about Traffic Sources

What Web Analytics Can Tell You about Traffic Sources In my last post I wrote about multiple entry pages and the importance of knowing where your visitors enter your website. But what about where those visitors come from? That’s useful information too. Here’s a sample page from Google Analytics showing different sources of traffic for [...]

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