Tag Archive | "Traffic"
Basic Web Analytics for Technology Marketers
Basic Web Analytics for Technology Marketers If you are not currently actively tracking visitors to your website, stop everything else and start tracking the basics now. You can get all the information you need to make solid marketing decisions with any of dozens of web analytics applications, but Google Analytics is a fast, easy and free [...]
Continue reading...Website Extras – What Brings Visitors to Your Site?
Website Extras – What Brings Visitors to Your Site? Ninth in a series of articles on SEO and website marketing appearing every Thursday. Why should people come to your website? No seriously, what is the answer to this question? If the only answer that you can come up with is “to buy things from our company” and/or “to [...]
Continue reading...Picking the right keywords
Picking the right keywords In last week’s article I went over the basic concepts behind keywords. Now, how does one go about picking good keywords? No website should rely on a single keyword; there is normally a group of keywords which attract people to any website. Think about it being like the different ways to find a [...]
Continue reading...The Three Easiest Marketing Decisions
The Three Easiest Marketing Decisions One of the most interesting things about marketing is that it constantly offers a multitude of choices and options. There’s never a lack of things to try or things to improve. Sometimes that leads to paralysis. Marketers and business owners just don’t know what to do next. But some decisions are really no-brainers. [...]
Continue reading...Why Pay per Click Advertising Wastes Money and What to Do About It.
Pay per Click advertising (PPC) makes it dangerously simple to waste a lot of money. I see it happening all the time. We could blame it on Google Adwords – which makes it deceptively easy to set up a PPC campaign and leads advertisers to believe that the whole thing is a cake walk. But, [...]
Continue reading...Improving Technology Marketing Results – Taking the 1st Step.
This article first appeared January 23, 2008 in the Tatum Marketing Blog Yesterday I wrote about two strategies for using marketing to increase sales – 1) increase inbound traffic or leads and 2) improve conversion rates. (Actually I wrote about three strategies, but I’m not going to talk about adding products or services anymore. At least [...]
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- Search Engine Optimization and Web Marketing in Plain English
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- Will Pay-Per Click work for you?
- Website visitor conversion - where to start
- Keyword Ranking and Being Number 1
- B-to-B Website Re-Design: Advance with Caution.
- B2B SEO: Why You Should Include Meta Keyword Tags
- Intuition Sucks – That’s Why We Test
- Matthew Lindeman: The SEO industry has changed alot over the years, ...
- Brain Derks: Thank you, I would now go on this blog every day a...
- | Pretty Women Gallery: Search engine optimization is indeed an...
- Tech News: My brother in law would be amazed this website. We...
- http://www.danielsmedegaardbuus.dk/2008-12-07/software-review-oo-defrag-11-professional-edition/: Thanks for this cool post. I definitely agree with...
Thursday, November 5, 2009
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Written by: Susan Tatum