Clicks 'n Conversions Blog

News You Might Use – March 12, 2010

Gartner raises forecast on PCs In its latest preliminary research released last week Gartner said 2010 PC shipments would increase nearly 20% over 2009 while revenue will increase 12.2%. The increase will be driven largely by sales of mobile computers. This is significantly higher than the 13.3% shipment growth and 1.9% revenue growth Gartner projected [...]

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5 Reasons Conventional Technology Marketing Isn’t Working

5 Reasons Conventional Technology Marketing Isn’t Working If you’ve been following my recent posts about pay-per-click advertising, I’m going to make a lane change on you today. Stick with me. This is worthwhile. Lately I’ve been talking with so many technology business owners who are frustrated by the lack of results they’re getting from their [...]

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Tech Marketers & Social Media: What to Perfect Before You Jump In.

Earlier this week I sat in on a presentation by Laura Ramos of Forrester Research. Her topic: Social Media: Where Should B2B Marketers Begin? Her answer: Get your online basics right first. According to Ramos, B2B marketers – including technology firms – are falling behind in three areas. Our experience supports her findings. 1.Websites. Forrester [...]

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