Tag Archive | "metrics"

Measure Your Marketing for Big Improvements in 2010

Thursday, December 17, 2009

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   Written by: Susan Tatum

Measure Your Marketing for Big Improvements in 2010

Measure Your Marketing for Big Improvements in 2010 If I could get you to do one single marketing-related thing in 2010 it would be to start actively measuring – and acting on – the performance of your marketing program. If you’re already measuring, start holding people accountable. And if you’re already doing that, call me. We [...]

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