Hot off the press, Marketing Lure’s report that analyzes how poor writing hurts business is finally ready! Survey participants’ answers (163 in all) should serve as a wake-up call for anybody that does not believe writing errors can kill sales. As you’ll soon discover, people do care, and they will use writing to evaluate and [...]
Continue reading...Wow! Who knew that grammar could evoke such passion? Over the past two weeks, I’ve asked groups on several social networking sites, including LinkedIn, Ryze, and bizSugar, to weigh in on the subject of writing errors and its impact to business. Clearly, there are some people who believe that content should be judged on substance, [...]
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Tuesday, April 20, 2010
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Written by: marketinglure