Tag Archive | "design"
12 questions to answer before you talk to a web site designer.
12 questions to answer before you talk to a web site designer. One of our favorite clients desperately needs a new website. It’ll make a huge improvement in how well they turn visitors into sales opportunities. But, they are so anxious to get started with a web design firm that I almost have to physically restrain [...]
Continue reading...Business Website Development – Testing and Measuring
Business Website Development – Testing and Measuring This is the last in a series of articles on B-to-B website redesign. If you’ve missed the first 5 articles in this series, here’s a good place to start: B-to-B Website Re-Design – Proceed with Caution. We’ve looked at website strategy, website design, search engine optimization, and website content. Now [...]
Continue reading...Business Website Design: Help – Don’t Hinder – Your Visitors.
Business Website Design: Help – Don’t Hinder – Your Visitors. If you’ve been following this series of articles on business website development you may have gotten the impression that I am anti-website design. That’s not true. I just think far too much emphasis is placed on visual design to the detriment of other equally important elements. I [...]
Continue reading...B-to-B Website Re-Design: Advance with Caution.
B-to-B Website Re-Design: Advance with Caution. According to some highly reliable research I read recently but can’t put my finger on right now, a very large percentage of B2B companies are planning to update or replace their websites within the next 12 months. It’s a good thing too, since b2b buyers are basically unhappy with vendors’ [...]
Continue reading...Website Content – Why Your Visitors Visit
You’ve heard it before – probably more than you want. On the web, Content is King. But do you really pay attention? Do you have a content plan for your site – or are you just serving up the same old stuff you’ve been serving for years with the possible addition of a few news releases? [...]
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Friday, November 6, 2009
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Written by: Susan Tatum